Detroit Media Partnership Advertising

REACH HEALTH-CONSCIOUS CONSUMERS

Providing tips on topics such as nutrition, self-help, medical and exercise, these pages have a long shelf life, extending the impact of your advertisement. And their high readership among women allows you to target primary decision-makers about most product and service purchases. Healthy Life is the anchored feature of the Detroit Free Press' broadsheet Life section every Tuesday. And The Detroit News features Health & Fitness in its My Tuesday section. Both are full-run sections.

READERSHIP INFORMATION

Reach a combined readership of more than 1.1 million adults every Tuesday. Strong daily coverage from Detroit's two major newspapers enhances customer response to your advertising messages.

Combined Category	Daily
Total	1,114,500
Men	594,800
Women	519,700
Ages 25-54	573,400
College-educated (1+ years)	699,800
White Collar	402,000
Blue Collar	259,700
Household income $50,000+	704,800